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This blog is the social media guide for senior living, LTC, and home care providers & executives. We share industry-specific practical tips, case studies, real-life stories, and best practices to help you leverage social technologies and new media for your business.

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Social Media Best Practices for Senior Living and LTC

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Assisted Living Group Using Social Media to Combat Swine Flu

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Terrace Communities, a group of seven assisted living residences in Maine, New Hampshire, Vermont, and Florida, is using their community blog and discussion forums to share information and address resident and family concerns about the H1N1 flu virus. Corinne McCandless, VP of Residential Care for Terrace Communities, says that using the blog and discussion forums allows the company to get the word out fast about the latest information from the CDC and the company's plan to manage the potential threat. She adds, "We can dialog with residents and families right on our Website in real time. It keeps them in the loop and makes it easier for us to disseminate the information." You can view Corinne's blog post here. Learn more about how you can use social media for your senior living or eldercare services business at CareNetworks.com.

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