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This blog is the social media guide for senior living, LTC, and home care providers & executives. We share industry-specific practical tips, case studies, real-life stories, and best practices to help you leverage social technologies and new media for your business.

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Social Media Best Practices for Senior Living and LTC

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Using Facebook to Increase Senior Living Community Tours [Example]

Posted by Brian Geyser on Fri, Jul 23, 2010 @ 01:07 PM
  | Share on Twitter Twitter | Share on Facebook Facebook | Buzz This  Google Buzz | Submit to Digg digg it |  Submit to StumbleUpon StumbleUpon |  Share on LinkedIn LinkedIn | 

I was recently contacted via Twitter by Arbor Company Senior Living who informed me that one of their communities recently had three tours directly related to leads that came in from their Facebook Page. Here's the tweet...

Arbor Company Twitter


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Comments

This sounds great. Any more details you/Arbor can offer regarding the progression of the contacts? (What posts the prospects responded to? Demographic of the prospects (son/daughter, grandchild, potential resident themselves)? How they contacted Arbor (Facebook? Email? Phone?)? Turn around time? How serious a prospect were they? How many of the 3 actually signed up?)
Posted @ Friday, July 23, 2010 2:48 PM by Tasha Beauchamp
Great questions Tasha. Let's see if Arbor can answer them. I'll try to contact them via Twitter.
Posted @ Friday, July 23, 2010 3:16 PM by Brian Geyser
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