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New Social Media Success Interview Series On

By on September 18, 2009 • 48 Comments

New social media success series launching next week

In the coming weeks, we will be profiling innovative senior living, eldercare, home care, and dementia care companies around the country and abroad who are using social media in creative ways to attract, engage, connect, educate, and support prospects and customers. The profiles will include insightful interviews with industry executives, entrepreneurs, marketers, thought leaders and others who are on the front lines experimenting with social tools like Twitter, Facebook, Linkedin, YouTube, Slideshare, and more.

Gain valuable insights from industry insiders who are happy to share their experiences and wisdom.

Our first interview will be with Heather Rasmussen, Public Relations Specialist at Laguna Woods Village (formerly Leisure World), the largest retirement community in California. Laguna Woods has seen amazing results with social media over the past year. Find out how they are tapping into Twitter to increase communication among residents and how requests for tours have dramatically increased thanks to their social media activities. Learn how they use their website and three marketing sites to improve SEO and drive traffic. Finally, discover their innovative use of “online clubs” which allow real resident-run clubs to create and administer their own web pages on the Laguna Woods Village Website, enhancing the site and elevating the Laguna Woods brand. 

Don’t miss out. This is going to be a good one! To ensure you get this and all future blog posts in this exciting series, subscribe to our blog using the “subscribe” form on this page in the left column near the top. You will get all future posts emailed to you automatically. Your email is kept completely secure and it just lets us know who’s interested in what we have to say;-)

Finally, if you are a senior living, eldercare, home care, or dementia care provider (or other care-related organization) using social media and would like to be featured in this series, please contact Brian Geyser directly at Thanks. 

Related Posts:

Brian Geyser, APRN-BC, MSN is a clinician,
consultant, educator, online community manager and the founder of
Carenetworks, LLC. He blogs regularly here at and
would love to connect with you on Twitter, Linkedin, and/or Facebook.  

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