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Social Media and Community Strategy

Without Good Strategy, Your Social Media Sites Will Look More Like Virtual Ghost Towns

So before doing anything, we work with you on goals and strategy; helping you formulate the best approach for your unique situation. To do this, we help you answer some critical questions, such as:

  • How do you want to use social media and who do you want to reach?
  • What methods are you currently using to reach your audience and market your business?
  • Do you have existing online properties (Facebook, Linkedin, YouTube, Twitter) and how are you using them?
  • Who manages your online properties? 
  • Who on your staff is most enthusiastic and passionate about their work and the people your organization serves? 
  • How do you as a company feel about opening up the dialog with your customers?
  • What are your measures for success?
  • Are your employees and customers using social networking in their daily lives?  
  • What do you want to communicate to the world about your business?  
  • What do you want to learn from your customers?
  • What are your customer's issues and challenges?
  • What will you do with the things you learn?  

Answers to these and other questions will help us develop goals and a custom strategy to help you achieve them. Next step >>

Expert Insight

"Often, social media implementation in the enterprise is 80% process and labor, and only 20% technology."

- Jeremiah Owyang, Emerging Technologies Strategist, The Altimeter Group

Partner Endorsement

"Carenetworks has the knowledge and expertise necessary to take a platform like ours and make it rock for senior care companies. We're happy to be partnered with them to deliver social technologies to this growing segment."

Clarence Wooten, Founder & CEO, Groupsite.com